Naarm, Australia 

I’m Hanto Cantwell — a queer art director and designer who brings a playful, radical approach to every project. Over the past 10+ years, I’ve worked across music, hospitality, culture, and fashion industries. At the heart of my work is a belief that the design process should be expressive, imperfect and inclusive. 

hantocanto@gmail.com
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07.Nike  

Cairns 
Rebel SRG Identity

Creative Direction, Identity, Spatial 


For the launch of three Nike footwear products, we transformed the Cairns Showground into an immersive brand environment. The vast industrial setting called for an identity that could hold its own in scale, while forging an energetic and memorable link to Nike.

Working with the raw nature of the space, we leaned into a rough-and-ready language — collage, DIY, and layered industrial materials. The result was a 3 hour immersive experience that connected consumers to the launch and stayed true to the spirit of the brand.